The theme of this edition's Privacy Platform is “Track or Treat!" Behavioural targeting and online privacy.’ The panel will discuss the state-of-play of the ePrivacy Regulation and its likely consequences for online behavioural targeting and advertising. Why does the EU need a new regulation regarding online privacy? Which balance to strike between user friendliness and privacy protection? How will publishers be impacted by the new rules? These questions will be addressed by this Privacy Platform's panel from a policy, academic and business perspective.
12h30 Welcome by Ms Sophie in ’t Veld MEP
12h40 Introductory speeches by the panellists
13h15 Q&A interaction
Gina Neff, Oxford Internet Institute, Senior Research Fellow on Innovation and the Digital Transformation of Industries
Mathilde Fiquet, Vice-Chair, European Interactive Digital Advertising Alliance; EU Legal Affairs Manager, the Federation of European Direct and Interactive Marketing
Ross Phillipson, Associate General Counsel, Global Privacy, CyberSecurity and IT law, Procter & Gamble
Raegan Macdonald, EU Policy Manager at Mozilla
If you would like to attend the Privacy Platform, please register before 20 October via email@example.com.